And this discussion on a publicly accessible forum is exactly why you don’t do things like this. It damages your brand via mockery, and is that really worth £8?
I’ve seen this happen time after time, and the defence might be that the company has listened to the community, learned lessons etc.
In reality they tested the marketplace to see what they could get away with, and the market pushed back, or at least some did. Marketeers are always pushing the envelope, testing the waters to find out how much the market will take before they get slapped back.
I hope this is the last time we see a v1/v2 bundle.